El Bonpreu de Tordera participa a la nova edici\u00f3 de la campanya \u00abUna poma per la vida\u00bb contra l'esclerosi - R\u00e0dio Tordera<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/radiotordera.cat\/radio\/76389\/\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"El Bonpreu de Tordera participa a la nova edici\u00f3 de la campanya \u00abUna poma per la vida\u00bb contra l'esclerosi - R\u00e0dio Tordera\" \/>\n<meta property=\"og:description\" content=\"La Fundaci\u00f3 Esclerosi M\u00faltiple i Bonpreu i Esclat col\u00b7laboren junts per primer cop en l’organitzaci\u00f3 de la 12a edici\u00f3 de la campanya solid\u00e0ria Una poma per la vida, una iniciativa que t\u00e9 com a objectiu sensibilitzar l’opini\u00f3 p\u00fablica respecte a l’esclerosi m\u00faltiple (EM), una malaltia neurodegenerativa amb la qual conviuen prop de 9.000 persones a Catalunya. 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{"id":76389,"date":"2019-10-25T13:45:21","date_gmt":"2019-10-25T11:45:21","guid":{"rendered":"http:\/\/radiotordera.cat\/radio\/?p=76389"},"modified":"2019-10-25T13:45:21","modified_gmt":"2019-10-25T11:45:21","slug":"el-bonpreu-de-tordera-participa-a-la-nova-edicio-de-la-campanya-una-poma-per-la-vida-contra-lesclerosi","status":"publish","type":"post","link":"https:\/\/radiotordera.cat\/radio\/76389\/","title":{"rendered":"El Bonpreu de Tordera participa a la nova edici\u00f3 de la campanya \u00abUna poma per la vida\u00bb contra l’esclerosi"},"content":{"rendered":"

$\"\"$ <\/a>La Fundaci\u00f3 Esclerosi M\u00faltiple i Bonpreu i Esclat col\u00b7laboren junts per primer cop en l’organitzaci\u00f3 de la 12a edici\u00f3 de la campanya solid\u00e0ria Una poma per la vida<\/em>, una iniciativa que t\u00e9 com a objectiu sensibilitzar l’opini\u00f3 p\u00fablica respecte a l’esclerosi m\u00faltiple (EM), una malaltia neurodegenerativa amb la qual conviuen prop de 9.000 persones a Catalunya.<\/p>\n

La campanya es portar\u00e0 a terme avui i dem\u00e0 als supermercats Bonpreu i Esclat. A Tordera, hi participa el Bonpreu situat a la carretera N-II cantonada Cam\u00ed Ral. Com a novetat aquest any, les pomes solid\u00e0ries provindran de les comarques de Lleida i de Girona, en una aposta pel producte de proximitat i de qualitat, que contribueix a protegir l’economia local i el medi ambient. A m\u00e9s, l’embolcall on anir\u00e0 la poma \u00e9s de paper. Voluntaris d’arreu del territori catal\u00e0 animaran la gent a comprar i regalar pomes a 1,5 euros als supermercats Bonpreu i Esclat. La cap de comunicaci\u00f3 de la fundaci\u00f3, Nuria Fuster explica la iniciativa.<\/p>\n

campanya pomes<\/a><\/p>\n

La recaptaci\u00f3 de totes les pomes venudes es destinar\u00e0 \u00edntegrament a la Fundaci\u00f3 Esclerosi M\u00faltiple, que treballar\u00e0 per promoure iniciatives per acompanyar les persones amb EM des del moment del diagn\u00f2stic i oferir els serveis necessaris en funci\u00f3 de l’evoluci\u00f3 de la malaltia: neurorehabilitaci\u00f3, intermediaci\u00f3 laboral o suport psicol\u00f2gic.<\/p>\n

L’esclerosi m\u00faltiple \u00e9s una malaltia neurol\u00f2gica cr\u00f2nica del sistema nervi\u00f3s central que afecta el cervell i la medul\u00b7la espinal. No \u00e9s heredit\u00e0ria, ni contagiosa ni mortal, per\u00f2 no t\u00e9 cura i avui dia \u00e9s la segona causa de discapacitat neurol\u00f2gica en adults joves, \u00e9s a dir, en persones entre els 20 i 40 anys, i afecta sobretot les dones.<\/p>\n","protected":false},"excerpt":{"rendered":"