El turista brit\u00e0nic refor\u00e7a el seu liderat al Maresme - R\u00e0dio Tordera<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/radiotordera.cat\/radio\/54756\/\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"El turista brit\u00e0nic refor\u00e7a el seu liderat al Maresme - R\u00e0dio Tordera\" \/>\n<meta property=\"og:description\" content=\"Set de cada deu turistes que pernocten a la comarca del Maresme provenen de l\u2019estranger (60,1%), destacant el visitant brit\u00e0nic que en el darrer any ha refor\u00e7at el seu liderat, passant del 14,9% al 18,3% del total d\u2019internacionals. Per altra banda, el mercat franc\u00e8s ha pres el segon lloc al dels Pa\u00efsos Baixos. 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{"id":54756,"date":"2017-05-15T13:45:23","date_gmt":"2017-05-15T11:45:23","guid":{"rendered":"http:\/\/radiotordera.cat\/radio\/?p=54756"},"modified":"2017-05-15T13:45:23","modified_gmt":"2017-05-15T11:45:23","slug":"el-turista-britanic-reforca-el-seu-liderat-al-maresme","status":"publish","type":"post","link":"https:\/\/radiotordera.cat\/radio\/54756\/","title":{"rendered":"El turista brit\u00e0nic refor\u00e7a el seu liderat al Maresme"},"content":{"rendered":"

$\"lamusclera_arenys\"$ <\/a>Set de cada deu turistes que pernocten a la comarca del Maresme provenen de l\u2019estranger (60,1%), destacant el visitant brit\u00e0nic que en el darrer any ha refor\u00e7at el seu liderat, passant del 14,9% al 18,3% del total d\u2019internacionals. Per altra banda, el mercat franc\u00e8s ha pres el segon lloc al dels Pa\u00efsos Baixos. El visitant provinent de Fran\u00e7a representa el 12,1%, i el dels Pa\u00efsos Baixos ha perdut pes fins situar-se en el 6,7%. Per tant, el Maresme \u00e9s \u2013 despr\u00e9s del Barcelon\u00e8s \u2013 la comarca amb major activitat tur\u00edstica, tant en oferta com en demanda. A m\u00e9s, veient la proced\u00e8ncia dels seus visitants, la nostra comarca \u00e9s la m\u00e9s internacional de l\u2019entorn de Barcelona.<\/p>\n

Les dades del \u201cPerfil del Turista 2016\u201d que elabora LABturisme de la Diputaci\u00f3 de Barcelona en col\u00b7laboraci\u00f3 amb el Consorci de Turisme del Maresme evidencien el marcat perfil internacional de la nostra destinaci\u00f3, per\u00f2 reflecteixen tamb\u00e9 l\u2019increment del 3,7% del visitant nacional. M\u00e9s concretament, els residents a la prov\u00edncia de Barcelona s\u00f3n els que m\u00e9s visiten el Maresme. Representen el 69,4% del total de turistes nacionals. El turista giron\u00ed representa el 2,5%, el lleidat\u00e0 el 2,4% i el tarragon\u00ed l\u20191,5%. El turista del Maresme \u00e9s home (58,2%) i t\u00e9 una edat mitjana de 47,4 anys. Viatja a la comarca nom\u00e9s amb la seva parella (41,1%), o nom\u00e9s amb la seva fam\u00edlia (33,5%), i pernocta a la comarca una mitjana de 6,9 nits. El principal mitj\u00e0 de transport continua sent el cotxe (40,4%), per\u00f2 l\u2019avi\u00f3 ha guanyat pes i ja representa el 36,4%. M\u00e9s allunyats queden l\u2019autob\u00fas (13,8%) i el tren (6,6%).<\/p>\n

Per altra banda, els visitants busquen al Maresme principalment el descans i destaquen com a principals activitats passejar (67,9); relax (64,9%), platja (61,1%), visitar la ciutat (45,6%), anar a prendre alguna cosa (41,5%) i anar de compres (32,3%). Finalment, segons l\u2019estudi, la destinaci\u00f3 compleix les expectatives i assoleix una bona nota (8,2). El car\u00e0cter i amabilitat de la gent conjuntament amb la seguretat ciutadana s\u00f3n els aspectes que obtenen una valoraci\u00f3 m\u00e9s positiva (8,4). En canvi, els punts d\u2019acc\u00e9s a internet s\u00f3n els pitjors valorats amb un 6,9%.<\/p>\n","protected":false},"excerpt":{"rendered":"